This Cookie Policy explains how TireVerdict (“we,” “us,” or “our”) uses cookies and similar tracking technologies on tireverdict.com (the “Site”). By continuing to use the Site, you consent to the use of cookies as described here, unless you adjust your preferences through the methods outlined below.
What are cookies?
Cookies are small text files placed on your device when you visit a website. They help the site function properly, remember your preferences, and provide information about how the site is used. Cookies do not contain personally identifying information by themselves, but they can be linked to information you provide or to your browsing activity.
Types of cookies we use
Strictly necessary cookies Required for the Site to function — for example, maintaining basic security and enabling core navigation. These cannot be switched off without affecting how the Site works.
Analytics and performance cookies We use tools such as Google Analytics to understand how visitors use the Site — which pages are popular, how long people stay, and how they arrived. This helps us improve content and site performance. These cookies collect aggregated, anonymized usage data.
Advertising cookies We may display ads through networks such as Google AdSense and/or Mediavine. These networks use cookies to serve ads, measure ad performance, and in some cases personalize ads based on your browsing activity across other sites. These third-party advertising partners may use their own cookies independent of this Site.
Affiliate tracking cookies TireVerdict participates in affiliate programs, including the Amazon Services LLC Associates Program, as well as tire-industry affiliate networks. When you click a product link on this Site, a cookie may be placed by the retailer or affiliate network to track that the referral came from TireVerdict, so we can earn a commission if you make a qualifying purchase. These cookies are set by the third-party retailer or network, not by TireVerdict directly, and their duration varies by program.
Third-party services that may set cookies
- Google Analytics
- Google AdSense / Google Ad Manager
- Mediavine (if/when applicable)
- Amazon Associates affiliate links
- Tire-industry affiliate networks (e.g., Impact, CJ Affiliate, or similar, where used)
- Social sharing or embed widgets (e.g., Pinterest, YouTube), where used
Each of these third parties has its own privacy and cookie policy governing how they use the data collected. We encourage you to review those policies directly on their respective sites.
How to control or disable cookies
You can control or delete cookies through your browser settings. Most browsers let you:
- View what cookies are stored and delete them individually
- Block third-party cookies
- Block all cookies from being set
- Delete cookies when you close your browser
Note that blocking or deleting cookies may affect Site functionality and may cause some features not to work as intended.
You can also opt out of personalized advertising through:
- Google Ads Settings
- Network Advertising Initiative opt-out
- Digital Advertising Alliance opt-out
Do Not Track signals
Some browsers offer a “Do Not Track” setting. There is currently no industry-standard response to these signals, and our Site does not respond differently based on a detected Do Not Track signal at this time.
Changes to this policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for legal/regulatory reasons. The “Last updated” date at the top of this page reflects the most recent revision. We encourage you to review this page periodically.
Contact us
If you have questions about this Cookie Policy, please reach out through our Contact page.
This Cookie Policy should be read alongside our Privacy Policy and Affiliate Disclosure.